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Social Media Strategist

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Full Time

Accra, Ghana

SOCIAL MEDIA STRATEGIST &
CONTENT CREATOR

Job Number : SM202302
SUMMARY

JOB TITLE : Social Media Strategist and Content Creator (WIX Knowledge)

JOB FUNCTION : Digital/ Online Marketing

JOB LEVEL : Associate 

REPORTS TO : Senior Consultant

START DATE : Immediately Hired

INDUSTRY : Human Resource

EMPLOYMENT TYPE : Full-time

WORKING HOURS : As needed

LOCATION : Remote

DATE LISTED : February 28, 2023

CORPORATE PROFILE

KUSI Consulting is a 360 Human Resource Management company leveraging technology to help small, medium, and large companies within Africa, US and Asia to  meet their workforce and human capital development needs. In addition, we provide digital marketing, branding, and website development services.

We are seeking a Social Media Strategist who also doubles as a Content Creator to manage our company and our clients brand image across the digital space (e.g.- social media, messaging platforms). The ideal candidate will be responsible for community engagement and gaining traction through targeted posts, advertising, communications, and marketing campaigns.
 

ROLE DESCRIPTION AND RESPONSIBILITIES
  • Develop attention grabbing and eye-catching social media video and photo content across various platforms.

  • Implement effective and engaging ads campaigns to reach the intended demographic suitable for the various social media platforms, LinkedIn, Twitter,, Facebook, Instagram. 

  • Create a content calendar and publish posts according to the established calendar. 

  • Collaborate with the team to ensure that every piece of content is aligns with our brand voice and helps the company maximize engagement, reach, and sales.

  • Manage company and client accounts.

  • Take ownership and develop ideas that drive engagement across social media and other digital platforms

  • Set monthly KPIs and report on metrics (e.g.- reach, engagement, growth).

  • Respond to and troubleshoot all website issues.

  • Improving the user experience of the website regularly.

  • Creating appropriate website content aligned with the organization’s strategy.

  • Keep up-to-date with industry best practices.
     

EXPERIENCE AND EDUCATION
  • BA  in Communication Design/ Marketing (specifically social media and content creation).

  • Minimum 2-3 years’ experience working in a similar role.

  • HR knowledge is an added advantage

KNOWLEDGE, SKILLS AND ABILITIES
  • Act local think global mentality. 

  • Knowledge of social media platforms (e.g.- TikTok, LinkedIn, Instagram)

  • Knowledge in Adobe programs like Photoshop, Illustrator,  InDesign, or Canva

  • Knowledge of WIX

  • Experience troubleshooting the website and constantly improving the User Experience (UX) of the website.

  • Innovative, original, and thinks outside the box

  • Excellent communication and community engagement technique. 

  • Attention to Detail and Multitask

  • Ability to organize, plan, and strategize

  • Ability to read and analyze data

  • Knowledgeable in MS Office, Word, Excel, PowerPoint, Outlook

  • Ability to liaise and work effectively with a team

  • Ability to work independently with little supervision

SALARY AND BENEFITS

Undisclosed

APPLICATION MODE

Please e-mail your CV & Cover Letter to us at jobs@kusiconsulting.com with the subject 'Social Media Strategist and Content Creator (WIX Knowledge)'.

Please ensure that your CV demonstrates how your experience‚ skills and abilities meet the selection criteria set out above.

We will ONLY contact candidates who meet our criteria for the above role description.

JOB NUMBER

SM202302

LOCATION

REMOTE

SALARY

UNDISCLOSED

EXPERIENCE NEEDED

2 YEARS

TRUSTED BY

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